WORLDS.COM LAUNCHES AEROSMITH.COM,
AUTHORIZED WEB SITE OF AMERICA'S PREMIER
ROCK'N ROLL BAND, WITH KICKOFF OF
"JUST PUSH PLAY" WORLD TOUR
Stamford, CT, JUNE 7, 2001 - Worlds.com (OTC/BB: WDDD), the Internet's premier 3D virtual reality entertainment portal, and Aerosmith, America's greatest rock 'n roll band, announced today the launch of Aerosmith.com, designed to complement fan services of Aerosmith's official fan club Aeroforce One and the Aeroforce One.com website.
The launch has been coordinated with the kickoff of the Aerosmith world tour at the Hartford Meadows Arena.
Worlds.com in conjunction with L90, (NASDAQ: LNTY), a marketing, technology, and media company, released the redesigned official Web site of the Hall of Fame Rock band, Aerosmith.com. L90 will exclusively represent the marketing opportunities on this Aerosmith site on behalf of Worlds.com.
Aerosmith.com, contains web content and select media from its 30 year archives as well as AerosmithWorld, a 3D environment which allows it's online users to adopt a virtual avatar to rub shoulders and chat with "virtual" members of the band and explore the visually rich 3D environments custom designed by the band and Worlds.com. Also being launched is a new premium pay service Ai- Aerosmith interactive, an internet focused subscription service offering behind the scenes videos, photos, archived media, contests and more. Ai was developed and will be managed by Worlds.com.
"Aerosmith has been creatively involved in the development of a unique web experience for their online users worldwide", said Thom Kidrin, President /CEO of Worlds.com "The group understands the power of the web and has actively contributed to the notion of continuity between the visual imagery of videos, Internet presence and stage performance.
"The band will integrate elements of AerosmithWorld into its stage performance, pioneering the use of the Internet into live performance visual presentation. This creative use of 3D visuals builds awareness of their web site and sets a new standard. Aerosmith continues to demonstrate that it leads the cutting edge in the music industry, similar to the foresight that they demonstrate with cutting edge videos for MTV." he said.
"We have worked with Worlds.com in designing a new way for our fans to experience Aerosmith online. Our videos' are a window into our world, now our fans can virtually step into our world online and meet each other as well as our virtual presence, (avatars). We are always experimenting with kickass ways to blow the fans away, AerosmithWorld takes it to the next level. By integrating AerosmithWorld into our stage show, we can give the audience a taste of what they can get online, "said Tom Hamilton.
As America's premiere rock 'n roll band of all time, AEROSMITH is truly a unique force in contemporary music. They've already sold over 100 million albums around the world and earned an array of accolades (including Grammys, MTV awards and induction into the Rock 'n Roll Hall of Fame) and still continue to achieve new milestones in their career. In 1998, the band's smash single "I Don't Want To Miss A Thing" became the group's first-ever #1 Billboard pop hit and landed them an Academy Award nomination. AEROSMITH'S 1997-99 "Nine Lives" tour was the biggest and most successful trek of their career to date. In the U.S., the band performed a total of 160 shows in front of 3 million fans. Overseas, their trip to the UK and Europe also marked their most successful international tour yet (including a sold-out show at London's Wembley Stadium). Over the course of 20 overseas shows, AEROSMITH--STEVEN TYLER, JOE PERRY, TOM HAMILTON, BRAD WHITFORD and JOEY KRAMER--played to 600,000 wildly enthusiastic fans. AEROSMITH--hailed by USA TODAY'S Edna Gundersen (12/15/00) as the "rare exception in a field of stunted careers"-their recently released new studio album, JUST PUSH PLAY, on Columbia has already been certified Platinum.
Worlds.com, the Internet's premier 3D virtual reality entertainment portal, leverages its patented technology to offer visitors a network of virtual, multi-user environments that feature rich media graphics, text chat, voice-to-voice chat, streaming video and e-commerce. The environments focus on entertainment interests and targeted communities such as music, sports, games and general entertainment environments. Users can create avatars, 3D virtual representations of themselves, to travel in virtual environments and participate in activities with other users. In addition to Aerosmith, Worlds.com has revenue sharing agreements with Artisan Entertainment, British Telecom (GB:BT.A), Freeserve (UK), AOL Time Warner's Road Runner (NYSE: AOL), Digital Club Network and the World Wrestling Federation (NYSE: WWF) and other major recording artists to provide 3D, virtual reality sites.
L90 is a marketing, technology, and media company that works with marketers and Web publishers to build valuable relationships with customers on the Internet. The Company's ProfiTools solution integrates adMonitor, L90's proprietary serving, tracking and marketing technology with a global sales and service team. ProfiTools offer L90's customers the ability to build targeted, high-value relationships with Internet users, thereby further monetizing their customer base. By converting Internet users into loyal customers, L90 helps marketers build brands, acquire customers, increase traffic, drive sales, and retain customers. L90's ProfiTools include sponsorships, microsites, content integration, rich media, sweepstakes, viral marketing, opt-in e-mail, newsletters, and many more next-generation marketing tools. L90 currently works with over 400 Web publishers and over 1300 marketers worldwide, including Visa, Microsoft, General Motors, Warner Brothers and Procter & Gamble. Headquartered in Los Angeles, L90 has additional offices in New York, San Francisco, Chicago, Detroit, Miami, Seattle and London.
Worlds.com is headquartered in Stamford, CT. For more information on Worlds.com,
please contact Gary P. Tobin, at 212-685-7077.
Statements in this release contain forward-looking information about management expectations, strategic plans, prospects, anticipated financial or operational performance, and other similar matters. These statements are based on the current expectations of Worlds and forecasts and assumptions that involve risks and uncertainties. A variety of factors, many of which are beyond Worlds control, could cause actual results to differ materially from the expectations expressed in these statements. These factors include, but are not limited to, the volatility of financial markets, actions and initiatives by our current and potential competitors, events or circumstances impacting our major customers or suppliers, our ability to access capital markets when and as needed, the effect of current and future legislation or regulation and additional factors described in the reports filed by Worlds with the Securities and Exchange Commission (SEC), including Worlds' Annual Report on Form 10-K for the year ended December 31, 2000, which is available on the SEC's Web site, at www.sec.gov. Worlds undertakes no responsibility to update or revise any statements in this presentation, whether as a result of new information, future events or otherwise.